Motivated by a love of crypto stickers and swag, we wanted to create something that celebrated the joy, positivity and mission of the Celo ecosystem.

The idea expanded as a way to experiment with progressive decentralization. The goal is to build swag that is designed and contributed to by the community, with revenue shared with those who contribute.

V1 is high-quality swag, custom-made, ships globally, and will be available for purchase until the end of July. Each piece comes with an NFT, which is the first entry point to participating in the decentralized swag ecosystem, with voting and access to what comes next, as well as other OG benefits that will be introduced down the road.

Lastly, a portion of the profits will be donated to on-chain public goods across the ecosystem, and the remainder will be redistributed to OG holders in the form of future discounts and freebies.